I first saw this showroom last week during a visit to the NYDC and was so amazed when I walked in. I had never seen such modern and organic artwork in the form of light. A very cool concept turning artificial lighting into something so natural looking. Aqua began in 1994 by photgrapher Albi Serfaty and designer Ayala Serfaty whose main goal was to produce lighting and furniture with an artisitc vision. They have certainly accomplished this goal:
To me, these look like the lighted wonders of the sea, jellyfish
this effect is made from a felt like fabric. cool, right??
wouldn't this be the greatest little night light?
I hope to learn lots more tonight about this awesome collection, as well as listen to presentations from the best of the best in design, and meet lots of fun people!
All are welcome to attend What's New What's Next in New York today. Email me with any questions at email@example.com .
Stay tuned for live tweeting from the showroom at twitter.com/shorelychic!